PHONE REGISTRATION:
310-855-0033

Museum of Jewish
Heritage
36 Battery Place
New York, NY 10280
























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or Tinzar Sherman:
Ellen
Phone: 310-855-0033
ellen@digitalmediawire.com
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Phone: 323-822-0936
tinzar@digitalmediawire.com
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ellen@digitalmediawire.com

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Sarah B. Deutsch, Vice President & Associate General Counsel, Verizon Communications
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Mike Yuen, Senior Director, Games, QUALCOMM
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Matt J. Railo, Partner, Mitchell Silberberg & Knupp LLP
“I enjoyed the event and appreciated the opportunity to speak.”
Thomas Gewecke, SVP, Global Digital Business, Sony BMG Music
“I had a lot of fun on the panel and thoroughly enjoyed the event.”
Thomas Ryan, SVP, Digital & Mobile Strategy and Development EMI Music
“Great conference and great attendance!”
Brad Duea, President, Napster
"While some of the other conferences in this space
may have more "bling", they don't have the
opportunity for meaningful networking like DMF is
able to orchestrate."
Jan Eglen,
CEO, Digonex Technologies, Inc.
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Technology
Meets Music at
7th Annual Digital Music Forum East!!
New
York City - Feb. 27-28, 2007
REGISTER NOW!
2 Days -
77 Speakers - 425 Attendees - Innovative
Exhibitors -
Breakfast, Lunch, Reception, Live Music
Showcase Included
Leigh
Nash (photo above), The Brakes and ESHY
to Perform at
Live Music
Showcase at the Knitting Factory
Join
Music Industry Leaders - including
executives from the 4 major labels Sony BMG
Music, Universal Music, EMI Music, Warner
Music
-
and Technology & Consumer Electronics
Leaders - including executives from
Microsoft/Zune, Motorola, YouTube/Google,
AOL, eMusic, RealNetworks,
Consumer Electronics Association (CEA) and
many more. |
FEATURED
SPEAKERS
Marty Diamond
Founder & President
Little Big Man Booking |
Jason Fiber
President
Cordless Recordings
Warner Music |
Bruce Warren
Asst. General Mgr. Programming &
Executive
Producer
WXPN/World Cafe |
John T. Frankenheimer
Chair, Music Group
Partner & Co-Chair Loeb & Loeb LLP |
Aydin Caginalp
Partner
Alston & Bird
|
Dave Ulmer
Sr. Director of Marketing
Motorola Media Solutions
Motorola |
CO-CHAIRS
|
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Ned Sherman
CEO & Publisher
Digital Media Wire |
Ted
Cohen
Managing Partner
TAG Strategic /
Chairman,
Mobile
Entertainment Forum Americas
|
Ralph Simon
Chairman Emeritus
& Founder
Mobile
Entertainment Forum Americas
|
PANELISTS & MODERATORS
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234.jpg) |
Ray Waddell
Executive Director Touring & Live Entertainment
Billboard |
Thomas Gewecke
SVP, Digital Business Group
Sony BMG |
Gregg Steele
Sr. Director, Music Programming
Sirius Satellite Radio |
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Ali Partovi
CEO
iLike Inc. |
Antony Bruno
Exec. Dir., Content & Programming,
Digital/Mobile
Billboard
|
John BaRoss
VP, Global Sales & Strategic Development
Click and Buy |
Vito Iaia
Sr. Director, Music Services
Ticketmaster
|
Maria C. Thomas
VP
& General Manager
NPR Digital Media |
Jonathan Potter
Executive Director
Digital Media Association |
Zahavah
Levine
Chief Counsel
YouTube
|
Jim Griffin Managing Director
OneHouse LLC |
Kelli Richards
President & CEO
The All Access Group
|
Robert Khedouri
Co-CEO/President
MusicGremlin |
Rachna Bhasin
VP, Bus. Development
EMI Music N. America
|
Greg Scholl
CEO
The Orchard
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Stephen Knill
President, Entertainment
The Radiate Group |
Marcus Peterzell
Co-President
AWE |
Scott Fedewa
EVP & Executive Producer
Live Nation |
Dave
Jaworski
Founder &
CEO
Passalong Networks |
Tim Westergren
Founder
Pandora |
Gabriel Levy
GM, Label Relations
RealNetworks, Inc. |
Jack
Isquith
Exec. Dir. of Music Industry Relations
AOL
Music |
Michael Dorf
Founder
DCN & Knitting Factory |
Matt Schwartz
Manager, Music Operations & Bus. Development
Verizon Wireless
|
Gerd
Leonhard
CEO
Sonific LLC |
David Del Beccaro
President & CEO
Music Choice |
Maria Egan-Cohen
A&R
Columbia Records
|
Adam
Sexton
Chief Marketing Officer
Groove Mobile
|
Brian Garrity
Senior Correspondent
Billboard |
Bill Averill
Regional Marketing Manager
Miller Brewing Company |
David Card
VP, Research
JupiterKagan
|
Martin Kay
CEO
Finetune |
Anders Hjelmtorp
Executive Director
Export Music Sweden |
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Ron Milkes
EVP, Operations & General
Counsel
Control Room
|
Marty Lafferty
CEO
DCIA |
Are Traasdahl
Founder &
CEO
Thumbplay |
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Christopher Levy
CEO
BUYDRM
|
Les
President & Co-Founder
INTENT MediaWorks |
Daniel Harris
Founder &
CEO
MediaPass Network |
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Ashwin Moranganti
VP, Marketing
PeerApp |
Rio D. Caraeff
General Manager
Universal Music Mobile, N. A.
|
Dan Porter
VP, Corporate Development
Virgin USA |
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Noah Dinkin
Co-Founder/Partner
United for Opportunity
|
Tom Gates
Artist Manager
Nettwerk Music Group |
Scott McKenzie
Group Editorial Director
Billboard |
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John Simson
Executive Director
SoundExchange |
Robert Driscoll
Partner
Davis Wright Tremaine LLP |
Larry Linietsky
VP, Business Development
Clear Channel Online Music & Radio
|
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Bob Kohn
Chairman & CEO
RoyaltyShare Inc. |
Maurice Russell
VP, Licensing & Label Relations
The Harry Fox Agency
|
Chris Coyle
VP, Content Acquisition & Development
Muze |
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Jennifer Lane
President
Net Radio Sales |
Christopher
Amenita
SVP of ASCAP’s Enterprises Group
ASCAP |
Dave Dederer
Sr. Dir., Media Content
Melodeo
Artist
The Presidents of the United States of
America |
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Jared Hoffman
President & CEO
Knitting Factory Entertainment
|
Kevin
Barenblat
Co-Founder
SpotDJ |
Tim Bucher
CEO & Chief Product Officer
ZING |
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Mike Bebel
President & CEO
Ruckus Network, Inc. |
Leslie Poole
CEO
Javien Digital Payment Solutions |
Michael Downing
Chairman & CEO
GoFish |
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Scott Hagedorn
Director of Innovation
OMD Digital |
John Burris
VP Wireless Data
Sprint Nextel Corporation |
David Hyman
CEO & Founder
MOG |
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Michael Petricone
SVP of Gov't Affairs
Consumer Electronics Assoc. |
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DAY 1 – Tuesday, February 27
1:00pm – 1:30pm
REGISTRATION
1:30pm – 1:45pm
WELCOME & INTRODUCTIONS
Ned Sherman, CEO & Publisher, Digital Media
Wire
Antony Bruno, Executive Director, Content & Programming,
Digital/Mobile, Billboard
Ted Cohen, Managing Partner, TAG Strategic/Chairman,
Mobile Entertainment Forum Americas
1:45pm – 2:45pm
PANEL 1: The State of the Digital Union
This panel of industry experts will discuss the hot
button issues of day, including the debate over
digital music pricing, online and mobile music
product offerings and business models, next
generation devices and the future of digital rights
management. What is the current state of the online
and mobile music markets and where is the industry
heading?
Panelists
Thomas Gewecke,
SVP, Digital Business Group,
Sony BMG
Gabriel Levy,
GM, Label Relations,
RealNetworks Europe
Greg Scholl,
CEO, The Orchard
David Del Beccaro, President & CEO, Music
Choice
Mike Bebel, President & CEO, Ruckus
Network, Inc.
Michael Downing,
Chairman & CEO,
GoFish
Moderator
Ted Cohen, Managing
Director,
TAG Strategic
2:45pm –
3:30pm
PANEL 2:
How Brands are Navigating the Digital Entertainment
Space
Given the proliferation of new
technologies, how are brand marketers
and their agencies navigating the
space? The panelists share their
experience and processes in making smart
marketing investments in an ever
changing landscape.
Panelists
Marcus Peterzell, Co-President, AWE
Bill Averill, Regional Marketing Manager, Miller
Brewing Company
Scott Hagedorn, Director of Innovation, OMD
Digital
Moderator
Steve
Knill,
President, Radiate
Entertainment (an Omnicom Company)
3:30pm – 4:00pm
NETWORKING BREAK hosted
by:
4:00pm – 5:00pm
PANEL 3:
Mobile Music Revolution – Music Beyond Ringtones
To date, the business of
mobile music has been
mainly about ringtones. While ringtones already
represent a large part of total digital music
revenues, it is just the beginning of the mobile
music revolution. New devices and services being
launched this year open up a whole new world of
possibilities. Full track mobile download sales are
growing and mobile streaming services are on the
rise as well, with potential to further music sales
through personalized recommendation engines. This
panel will discuss the current state of the mobile
music market in the US and how to find the
opportunities and avoid the pitfalls in this rapidly
evolving field of music distribution and marketing.
Panelists
Matt
Schwartz, Manager, Music Operations & Business Dev.,
Verizon Wireless
Adam Sexton, Chief
Marketing Officer,
Groove
Mobile
Are Traasdahl, Founder & CEO, Thumbplay
Rio Caraeff, General Manager, Universal
Music Mobile, N.A.
Dave Dederer, Sr. Dir., Media Content, Melodeo/Artist,
The Presidents of the United States of America
John
Burris, VP Wireless Data,
Sprint Nextel
Corporation
Moderator
Ralph Simon, Chairman Emeritus & Founder, Mobile
Entertainment Forum Americas
5:00pm – 5:20pm
KEYNOTE
INTERVIEW
Richard Blackstone, Senior
Advisor to the Chairman of Warner Music Group
Interviewed
by: Ralph Simon, Chairman Emeritus &
Founder, Mobile Entertainment Forum Americas
5:30pm – 6:30pm
COCKTAIL
RECEPTION hosted by:
7:00pm –
9:30pm
LIVE MUSIC SHOWCASE at:

FREE Admission to
Showcase with
Conference Badge
Badge also entitles you to pizza buffet and drink
tickets
RSVP by sending email to
showcase@digitalmediawire.com
Limited Number of Guest Passes Available for
Non-Conference Attendees for $20 per person (call
310-855-0033 to purchase)
6:30pm
Shuttles from Museum to Knitting Factory
Courtesy of Speakerheart
6:45pm
Doors Open at Knitting Factory
Digital Media Wire
Raffle – Win Great Prizes!!
Items being raffled include:
-Sirius Stiletto from ZING
-Motorola Q from Motorola
-Zune from Microsoft
-Gremlin from MusicGremlin
-Pass to Attend Future DMW Conference from Digital
Media Wire
Performances by:
Speakerheart Presents Leigh Nash
www.leighnash.com
-
www.myspace.com/leighnash

Speakerheart Presents The Brakes
www.brakesband.com -
www.myspace.com/thebrakes

INTENT MediaWorks Presents ESHY (Produced by
Daddy O)
www.cdbaby.com/cd/eshy

DAY 2 – Wednesday, February 28
9:00am – 9:30am
FEATURED PRESENTATION
What’s in the Bag?
Digital device connoisseurs Ted Cohen and
Dave Ulmer discuss and demonstrate the
latest in digital devices and gadgetry.
You’ll have to be there to see what they
pull out of their bags next.
Presented
by:
Ted Cohen, Managing Partner,
TAG
Strategic/Chairman,
Mobile Entertainment Forum Americas
Dave Ulmer, Sr. Director, Marketing,
Motorola
9:30am - 10:30am
PANEL 1:
Device & Format Wars:
Who Will Be the Winners & the Losers?
For the past 2 years, Apple has dominated the device
market with its iPod player and proprietary iTunes
format. With the rollout of Microsoft’s Zune player,
a battle over devices and formats is beginning to
take shape. Meanwhile, there is growing support for
MP3 as the industry standard. Who will be the
winners and losers? This panel of experts
will discuss developments which will tip in favor of
one device or format over the other. What is the likely
effect on consumers? Is there an end in sight, where
we might see a world where devices and formats do
not restrict use and portability?
Panelists
David Pakman,
President & CEO,
eMusic
Robert Khedouri,
Co-Founder,
MusicGremlin
Gerd Leonhard, CEO,
Sonific LLC
Tim Bucher,
CEO& Chief Product Officer,
ZING
Jason
Reindorp, Director,
Microsoft/Zune
John BaRoss, VP, Global Sales & Strategic
Development,
Click and Buy
Moderator
David Card,
VP & Senior Analyst,
JupiterKagan, Inc.
10:30am – 11:00am
NETWORKING BREAK
hosted by:
11:00am
– 11:30am
KEYNOTE INTERVIEW
Marty Diamond, Founder & President, Little
Big Man Booking
Interviewed
by: Ray Waddell,
Exec. Director of Content & Programming,
Touring & Live Entertainment,
Billboard
11:30am – 12:30pm
PANEL
2:
Digital Copyrights:
The Wild West All Over Again?
The music industry has been completely
turned upside-down by the growth of the
Internet and the new digital world. At the
same time, copyright laws still stem from
the analogue days of sheet music and
orchestra performances. Clearly, something
needs to change. The industry has tried rear
guard actions like lawsuits, but music
consumers are still filling up their players
with unlicensed music and the RIAA is still
battling with technology companies over new
innovations. This panel of music and
copyright experts will discuss what needs to
happen so that artists can live off their
creativity, labels and publishers can see a
fair return on their investments, technology
companies have an incentive to innovate and
receive a fair share of the pie and music
fans can satisfy their current hunger for
and exploration of new and/or alternative
music.
Panelists
Jonathan
Potter, Executive Director,
Digital Media Association
Jim Griffin,
Managing Director,
OneHouse,
LLC
Michael Petricone,
SVP, Government Affairs,
Consumer Electronics Association
David Israelite, President & CEO, National
Music Publishers Association
Steve Marks, EVP & General Counsel,
Recording Industry Association of America
Moderator
Aydin
Caginalp,
Partner, Alston & Bird
12:30pm – 1:30pm
LUNCH BREAK hosted by:
1:30pm – 2:00pm
KEYNOTE INTERVIEW
Thomas Hesse, President,
Global Digital Business, Sony BMG Music
Entertainment
Interviewed by: John T. Frankenheimer, Chair,
Music Group Partner and Co-Chair, Loeb & Loeb LLP
2:00pm – 2:30pm
KEYNOTE INTERVIEW
Bruce Warren, Assistant General Manager of
Programming, WXPN & Executive Producer, World Cafe
Interviewed by: Ned Sherman, CEO, Digital
Media Wire
2:30pm – 3:20pm
TRACK 1, PANEL 3: Social Music
Discovery
Discovery and
recommendation services are changing the way we find
the music we like. As more music becomes available
online and the long tail gets longer, improved
search, filters, discovery and recommendation
services are going to play a more important role in
online commerce. This panel of experts will discuss
the latest developments in discovery and
recommendation services.
Panelists
Ali Partovi,
CEO, iLike Inc.
Rachna
Bhasin, VP, Business Development,
EMI Music North America
Tim Westergren,
Chief Strategy Officer, Pandora
Martin Kay,
CEO,
Finetune
Zahavah Levine,
General Counsel & VP Business Affairs,
YouTube, Inc.
David Hyman,
CEO & Founder, MOG
Moderator
Brian Garrity,
Senior Correspondent,
Billboard
|
2:30pm – 3:20pm
TRACK 2, PANEL 3:
Redefining Radio (At Least That's What We Used To
Call It)
While competition
in the Internet and satellite markets
intensifies, traditional radio
broadcasters are increasingly
repositioning themselves as
multi-faceted media brands that provide
a range of services – including
on-demand news and music and online
social networking - to their listening
audiences. Does the localization of
traditional radio broadcasters give them
an advantage over competitors in the
satellite and online space? Can
traditional radio broadcasters succeed
in converting loyal listeners to online
community? This panel of industry
experts will discuss consumer response
to new “radio” services and offerings.
Who will be the winners and losers in
the changing world of radio?
Panelists
Larry Linietsky, VP Business Development,
Clear Channel Online
Music & Radio
Jennifer Lane, President,
Net Radio
Sales
Kevin
Barenblat, Co-Founder, SpotDJ
Maria C. Thomas, VP &
General Manager, NPR Digital Media
Gregg Steele, Sr.
Director, Music Programming, Sirius Satellite
Radio
Moderator
Scott McKenzie,
Group Editorial Director,
Billboard
|
3:20pm – 3:50pm
NETWORKING BREAK hosted by:
3:50pm – 4:40pm
TRACK 1, PANEL 4:
A&R in the Digital Age
A&R is fundamentally changing and the changes
are happening fast. There is a growing awareness
that labels need to have a digital and mobile strategy
that connects with A&R to succeed today. This panel
of A&R executives and their digital counterparts
discuss the future of A&R. What innovative
techniques are being used by creative A&R execs that
are changing the A&R landscape? How do new
technologies affect the A&R process? Does the
Internet and digital technologies give artists a
better chance to be heard by A&R executives and
music supervisors while simultaneously building a
fan base?
Panelists
Maria Egan-Cohen,
A&R,
Columbia Records
Jason Fiber,
President,
Cordless Recordings
Noah Dinkin, Co-Founder/Partner,
United
for Opportunity
Tom Gates,
Artist Manager, Nettwerk Music Group
Anders Hjelmtorp, Executive Director, Export
Music Sweden
Moderator
Ralph Simon, Chairman Emeritus & Founder, Mobile
Entertainment Forum Americas
|
3:50pm – 4:40pm
TRACK 2, PANEL 4: Digital
Rights and Clearances for Music
Far
too often digital music deals get done only to be
held up by complicated and time-consuming rights
clearance processes. This panel of experts will
discuss rights clearance issues for digital music
licenses. What are some of the common problems and
how can they be avoided?
Panelists
Bob Kohn, Chairman &
CEO,
RoyaltyShare Inc.
Chris Coyle, VP,
Content Acquisition & Development, Muze
John Simson,
Executive
Director,
SoundExchange
Maurice Russell, Licensing & Artist Relations,
The Harry Fox Agency
Chris Amenita, SVP, Enterprises Group,
ASCAP
Moderator
Robert Driscoll,
Partner,
Davis Wright
Tremaine LLP |
4:40pm – 5:30pm
PANEL
5:
The Evolution of Live Music Events through Digital
Media
Technology is creating new opportunities and
experiences for artists, performers, promoters,
vendors and fans. From text messaging to broadband
video to online recommendation and billing systems,
technology is enhancing the live music experience.
This panel will discuss how technologies are being
used to better connect with fans and promote,
produce and create new revenue opportunities around
live events.
Panelists
Vito Iaia
Sr. Director, Music,
Ticketmaster
Dave Jaworski,
CEO,
Passalong Networks
Jack Isquith,
Executive Director, Music Industry Relations,
AOL Music
Michael Dorf, Founder, DCN & Knitting Factory
Scott Fedewa, EVP & Executive Producer, Live
Nation
Ron Milkes, VP, Business & Legal Affairs, General
Counsel,
Control Room
Moderator
Kelli
Richards,
President & CEO,
The All
Access Group
|
4:40pm – 5:30pm
TRACK 2, PANEL 5: Pros &
Cons of P2P for Music Distribution
Peer-to-peer (P2P) file-sharing technologies
represent either enormous new opportunities or an
ever-growing threat to the marketplace for licensed
music, depending on your point of view. With
exponentially more traffic than competing online
environments, and users who are actively seeking to
discover and acquire new music; bands,
singer-songwriters, and other rights holders cannot
afford to ignore this steadily growing phenomenon.
What is really happening in terms of the development
P2P business models for monetizing music?
Panelists
Christopher Levy,
CEO,
BUYDRM
Les Ottolenghi,
President & Co-Founder,
INTENT MediaWorks
Daniel Harris,
CEO,
MediaPass Network
Ashwin Moranganti, VP,
Marketing,
PeerApp
Dan Porter, VP, Corporate Development,
Virgin USA
Leslie Poole, CEO, Javien Digital Payment Solutions
Moderator
Marty Lafferty,
CEO,
DCIA |
6:30pm – 9:00pm
VIP INVITE ONLY RECEPTION HOSTED BY THE CONSULATE
GENERAL OF SWEDEN
and many more...
Larry Kenswil, President, Universal Music Group -
eLabs - Terry McBride, Founder & CEO, Nettwerk Productions - David Del Beccaro,
President, CEO & Founder, Music Choice -
Marybeth Peters, Register of Copyrights, U.S.
Copyright Office - Ralph Simon, Chairman -
Americas, Mobile Entertainment Forum - Shawn
Gold, SVP of Marketing and Content, MySpace -
Seamus McAteer, Chief Product Architect + Senior
Analyst, M:Metrics - Lee Abrams, Chief
Programming Officer, XM Satellite Radio -
Bryan Biniak, SVP & GM, AG Interactive, American
Greetings - Steve Blatter, SVP, Music
Programming, SIRIUS Satellite Radio - Lesley
Bleakley, CEO, Beggars Group North America -
Anthony Bruno, Editor, Digital/Mobile, Billboard - Aydin Caginalp, Managing Partner, NY Office,
Alston & Bird - David Card, VP & Senior
Analyst, JupiterResearch - Greg Clayman, VP,
Wireless, MTV Networks - Ted Cohen, SVP,
Digital Development, EMI Music - Leslie
Darling, Vice President, comScore Media Metrix - John Frankenheimer, Chair-Music Group, Partner
& Co-Chair, Loeb & Loeb LLC - Stephen
Friedman, General Manager, mtvU - Eric
Garland, CEO, BigChampagne Online Media
Measurement - Brian Garrity, Senior Business
Writer, Billboard - Mike Gaumond, VP, Digital
Media Services, Motorola - Larry Gerbrandt,
SVP & Senior Analyst, Nielsen Entertainment -
Dave Goldberg, VP & GM, Yahoo! Music –Jim
Griffin, CEO, Cherry Lane Digital – Nic
Harcourt, Music Director & Host of Morning Becomes
Eclectic, KCRW - John Harrobin, VP–Marketing
Communications, Verizon Wireless - Michael
Hausman, Co-Founder/Manager, SuperEgo Records &
United Musicians – Thomas Hesse,
President-Global Digital Business, SonyBMG Music
Entertainment - Jack Isquith, Executive Director,
Music Industry Relations, AOL Music & AOL Radio
- Dave Jaworski, Founder & CEO, PassAlong
Networks - John Kilcullen, President &
Publisher, Billboard - Matt Kleinschmit, Vice
President, Ipsos Insight - Avery Kotler,
Senior Director of Business & Legal Affairs,
Napster - Scott McKenzie, Group Editorial
Director, Billboard - David Pakman, President
& CEO, eMusic - Tim Quirk, General Manager,
Music, RealNetworks - Farrell Reynolds,
President & COO, Ruckus - JJ Rosen, VP & GM,
Digital Business, US, Sony BMG Music
Entertainment - Rusty Rueff, Chief Executive
Officer, SNOCAP - Thomas Ryan, SVP - Mobile &
Digital Development, EMI Music - Greg Scholl,
CEO, The Orchard - Adam Sexton, VP of
Marketing & Product Management, Groove Mobile
- Ned Sherman, CEO & Publisher, Digital Media
Wire - LaSean Smith, Senior Product Manager,
Digital Media, Motorola - Michael Weiss, CEO,
Streamcast Networks - Jeff Liebenson,
Partner, Entertainment & Media, KMZ Rosenman
- John Perry Barlow, Co-Founder & Vice Chairman,
Electronic Frontier Foundation - Craig Palmer -
President & CEO, Gracenote - Brad Duea -
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