
GERD LEONHARD
CEO, ThinkAndLink / Sr Advisor to Sony Net Servcies
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Gerd
Leonhard is a respected music futurist and oft-quoted visionary, a
well-known music industry executive and music business entrepreneur, a
sought-after strategic adviser and music industry super-nodeŅand still a
performer (guitar), writer, and producer. A native of Germany, Gerd has
spent more than twenty years in the U.S. music, e-commerce, and
entertainment technology industries, and is equally at home in the U.S. as
well as in Europe. He currently resides in Basel, Switzerland.
During the dot.com days, Gerd was the founder and President/CEO of
LicenseMusic.com, a company that revolutionized music licensing, reducing
the average transaction time for music licenses from six weeks to two
hours. LicenseMusic, Inc. served thousands of clients from 1996-2002,
including Disney, Paramount Pictures, and Fox TV.
He is the Founder and CEO of ThinkAndLink (TAL), a boutique advisory
agency based in Basel, Switzerland and San Francisco. TAL connects people,
ideas, companies, and resources in the converging sectors of entertainment
and technology, and catalyzes their development. As CEO of ThinkAndLink,
he serves as Senior Advisor to Media Rights Technologies, BlueBeat, and
ShareTheMusic Networks. Gerd sits on the Advisory Board of Musicrypt,
Inc., and works with dozens of startups and new ventures in the
entertainment and technology industries in Europe and the U.S.
Gerd served as the Executive Producer of the pan-European talent event
EuroPopDays, as Expert Advisor on the Cultural Industries to the European
Commission in Brussels in 1993-1996, and as Senior Strategic Adviser to
Rightscom Ltd. (London). Gerd graduated with a diploma in Jazz Performance
(Guitar) from Boston's Berklee College of Music (1987), and won the
college's highly acclaimed Quincy Jones Jazz Masters Award. His
performance credits include touring internationally, including opening
engagements for major acts such as Miles Davis.
He has been quoted in Billboard, Variety, Hollywood Reporter, San
Francisco Chronicle, Business2.0, Wall Street Journal, and Wired, and
continues to speak, moderate, and/or present at the music industry's
biggest events. He publishes his music business visions at MusicFuturist (www.musicfuturist.com),
and is the founder of the MusicEntrepreneurs Network (www.musicentrepreneurs.com),
a network platform for entrepreneurs in the music business. Visit his Web
site at www.gerdleonhard.com, and check out his blog at
gerdleonhard.typepad.com.
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