If you are registered for the event and would like to propose a topic to moderate, please email us at Jay@digitalmediawire.com

3:45pm – 4:30pm
PANEL 2: MUSIC IN THE CLOUD: 
What Does the Future Hold?
From MP3tunes to Spotify, cloud-based services that hold on to your music and allow you to stream on demand to multiple devices are popular with consumers. Recent announcements about new market entrants and speculation that Apple and possibly Google may launch their own cloud-based services have created new questions and a lot of buzz around the concept of "music in the cloud". How are business models progressing and what more needs to be done to fully legitimize cloud-based distribution channels? What kinds of marketing and promotional tactics show the most promise for profitably exploiting these uniquely consumer-based systems?  What does the future hold for cloud-based music services? 

Panelists
Albhy Galuten, VP, Media Technology Strategy, Sony Network Entertainment

Michael Robertson, CEO, MP3Tunes
David Hyman, CEO & Founder, MOG
Chris Phenner, EVP of Business Development, Thumbplay

Gene Sheridan, CEO, BridgeCo
Moderator: Aydin Caginalp, Partner, Ent & Media, Manatt, Phelps & Phillips LLP
 

4:40pm – 5:25pm
PANEL 3: MOBILE APPS: 
The Next Frontier
Apps for smart phones and the iPad have created new opportunities for artists to connect with fans, distribute music, keep fans updated with new information, exclusive videos, chat rooms, and Twitter-style news feeds. This panel will discuss the opportunities around music apps with a focus on how artists and labels are using apps to promote and even distribute music. What is the next frontier of mobile apps and the music industry?

Panelists
Mitch Rotter, SVP, Marketing & Product Dev., Universal Music Group
Jim Rondinelli, SVP, Strategic Development, Slacker
Jackson Gates, Director, Business Development, Pandora
Arvind Venkateswaran, SVP, WW Bus Dev  / GM - Americas & Asia, Geodesic
Brock Batten, Creative Director, Mobile Roadie
Moderator: Steve Bradbury, Vice President, GoTV Networks

5:30pm – 6:15pm
KEYNOTE
Chris Tsakalakis, General Manager, eBay Tickets / StubHub
Interviewed by: Adam Satariano, Reporter, Bloomberg News

6:30pm – 7:30pm
Join Us Poolside at the Tropicana Bar!
COCKTAIL RECEPTION
Sponsored by:

9:00am - 9:45am
PANEL 1: INTERNET RADIO:
What Does the Future Hold?
Listeners love the convenience, interactive features and less intrusive advertising of Internet radio services, but most services are still struggling to make a profit. What are the main business obstacles to creating a profitable Internet radio service? Are royalty rates still a big issue for these services? How can the popular Internet radio services of today make money and grow their businesses while avoiding the pitfalls of their now extinct predecessors? This panel will tackle these questions and more.

Panelists
David Rosenberg, General Counsel, Live365
David Porter, CEO & founder, 8tracks
Colin Rushing, Senior Counsel, SoundExchange

Moderator: Larry Kenswil, Of Counsel, Loeb & Loeb LLP

10:00am – 10:30am
KEYNOTE INTERVIEW
Tom Silverman, Founder, Chairman & CEO, Tommy Boy Records
Interviewer: Fred Goodman, Author, Fortune's Fool: Edgar Bronfman, Jr., Warner Music, and an Industry in Crisis

10:30am – 11:00am
NETWORKING BREAK

11:00am – 11:45am
PANEL 2: RIGHTS & ROYALTIES:
Getting a Fair Shake in the Digital World
With so many digital products today, the business has become one of micro transactions and the process of licensing rights and collecting, administering and reporting royalties is far from what it should be. This panel will discuss issues related to rights, royalties and reporting in the digital world.  What are the key problems that need to be addressed? What needs to happen to create a better system that provides accuracy, transparency, and accountability for all aspects of rights and royalty administration?

Panelists
Cecily Mak, VP & General Counsel, Rhapsody International Inc.
Patrick  Sullivan, CEO, RightsFlow
Pierce Stacy, Director of Business & Legal Affairs, IODA
Les Watkins, SVP, Bus. Affairs & Bus. Development, Music Reports
Fred Beteille, Senior Director of Strategic Technology, The Harry Fox Agency
Moderator: David Oxenford, Partner, Davis, Wright, Tremaine

12:00pm – 12:45pm
PANEL 3: THE DIGITAL COPYRIGHT DEBATE:
The Latest Discussions on Legal and Policy Issues
We've all heard the arguments before: From technology companies, who say that existing copyright laws are obsolete and need to be reformed to allow for innovation in the digital age, to rights’ holders, who say that strict enforcement of existing laws is necessary to curb piracy and protect their right to be fairly compensated for their hard work and investments. This panel will discuss the current status of the debate over digital copyrights. What are the latest legal and policy developments? What needs to happen so that artists can live off their creativity, labels and publishers can see a fair return on their investments, technology companies have an incentive to innovate and receive a fair share of the pie and music fans can satisfy their current hunger for and exploration of new and/or alternative music?  

Panelists
John Rudolph, CEO, Bug Music
Samantha Murphy, Singer/Songwriter and Founder, The Highway Girl
Michael Petricone, SVP, Gov't Affairs, Consumer Electronics Association

Moderator: Jon Potter, Principal, RPG Strategies

12:45pm – 1:45pm
LUNCH BREAK - Buffet in the Academy Room

1:45pm – 2:15pm
KEYNOTE PRESENTATION
Rick Alden, Founder and CEO, SkullCandy

2:15pm – 3:00pm
PANEL 4:  MUSIC VIDEOS:
I Want My Music Videos Anytime, Anywhere, on Any Device!
Music videos, which served as one of the most important promotional and marketing tool during much of the past twenty-five years, are back, but the model is different as production costs have gone down and viral, social, online and mobile networks have replaced cable television as the platforms of choice. This panel will discuss opportunities and business models for the music industry utilizing online video platforms. What impact will a robust market for online video have on the future of the music industry? What types of deals are being done? What is happening with video in the mobile space? How are music videos fitting into the promotional plans in the digital age?

Panelists
Mike Spinella, Director, Label Relations AOL Music Network
Tom Gates, Artist Manager, Bill Silva Entertainment
Jack Isquith, SVP, Digital Music, Warner Bros. Records

Moderator: Celia Hirschman, Host, KCRW’s On the Beat

3:00pm – 3:30pm
NETWORKING BREAK

3:30pm – 4:15pm
PANEL 5:  DIY IN THE DIGITAL AGE:
The Digital Tools for Artists!
This panel of digital music industry leaders will discuss the many artist-focused digital tools available to artists to better utilize the Internet, mobile and digital distribution to promote, market, build tours, sell merch, update social sites and sell music. Audience interaction will be encouraged and no question is off limits.

Panelists
Abe Burns, Digital / Online Marketing, Career Artist Management (Frontline)
Jan D'Alessandro, VP, Bus. Dev. & General Counsel, Topspin Media
John Boyle, President, Hello Music
Jennifer Elias, Director, Bus. Development, Bandcamp
John Davi, Director, Engineering, Cisco
Moderator: Asya Shein, CEO, Fusicology

4:15pm – 5:00pm
PANEL 6: BRANDS & MUSIC: 
How Brands Are Working with the Music Industry in the Digital Age?
There has long been a close relationship between Madison Avenue and the music industry with music at the core of some of the most engaging brand marketing campaigns. Given the proliferation of new technologies, how are brand marketers and their agencies navigating working with artists in the digital space? The panelists share their experience and processes in making smart marketing investments in an ever changing landscape.

Panelists
Claes Loberg, CEO, Guvera
Adam Wolf, Senior Creative Director, pigFACTORY Music, USA
Jeff Bronikowski, Head of Music, Yahoo!
Tim Scanlin, CEO & Founder, Brandracket & BrandsForBands
Vickie Nauman, VP, North America, 7digital
Moderator: Syd Schwartz, Founder & CEO, Linchpin Digital

5:00pm – 5:45pm
PANEL 7: TOURING: 
Can Technology Save the Concert Business?
Billboard calls it the “Cruel Summer” because ticket sales are down and tour dates have been cancelled begging the question: what needs to happen for the concert and touring business to get back on track? While there are a lot places to the point the finger from the economy to a broken secondary market for ticket sales, this panel will address this question by focusing on the relationship between the consumer and technology, looking at how promoters and artists who embrace the mobile Internet and social networking can create a better and more compelling experience for the new digital generation of concert goers. From social networks to text messaging to broadband video to online recommendation and billing systems, technology has the ability to enhance the live music experience in new ways that are just starting to be realized. This panel will discuss how savvy promoters (from small clubs to large arenas) can utilize technology to better connect with fans and promote, produce and create new connected experiences and opportunities around live events.

Panelists
Nic Adler, Owner, The Roxy
Shannon Connolly, VP, Digital Music Strategy, MTV Networks Music Group
Jeremy Welt, VP, Strategic Initiatives, Warner Bros. Records
Jordan Glazier, CEO, Eventful
Aaron Grosky, President, Control Room
Moderator: Kelli Richards, CEO, The All Access Group

5:45pm until 7pm
After-Party - Join Us at the Tropicana Bar
Cocktails sponsored by:

Digital Music Forum Badge Holders receive free entrance to Filter Magazine's Culture Collide Festival, a multicultural weekend-long melting pot of musical excellence. Showcases take place on October 7, 8 and 9 at Spaceland, the Echo, Echoplex and The Standard, Downtown LA with a block party on October 10 presented by Toyota Antics to celebrate the weekend's festivities.
More information at http://culturecollide.com/