BRANDING IN A DIGITAL WORLD: CONTENT & STORYTELLING

04 Oct 2018
4:30 pm - 5:00 pm
SAFRA HALL

BRANDING IN A DIGITAL WORLD: CONTENT & STORYTELLING

Cross-partnerships can help an artist or a brand reach a wider audience, but what is involved in the storytelling era. What unique ways are artists, labels, and brands working together to create a genuine engagement strategy. What works, and where is it going?

PANELISTS:
Matthew Yazge, VP, Brand Partnerships,Nielsen Entertainment
Raymond Roker, Head of AEG Studios, AEG Global Partnerships
Jesse Kirshbaum, CEO, NUE
Jeff Clyburn, Managing Director, Mass Appeal Records