Data: What does it mean to you?
Nearly every platform offers some sort of insights to your posts, videos, downloads, streams, et. al. With so much information to acquire, knowing what you’re looking at, and how to interpret it can sometimes be overwhelming. How can you best breakdown the key data points to understand your audience and how something is performing?
Sheryl Allen, Director, Next Big Sound, Pandora
Fabrice Sergent, Managing Partner, Bandsintown
Jeff Ratner, Chief Media Officer, iCrossing
Jon Bahr, VP, Creator Services, CD Baby
MODERATOR: Joan Solsman, Senior Writer, Digital Media, CNET